Sometimes I feel like the only person in Britain who won’t watch it is me. It promotes a view of leadership that makes my heart break, the kind of leadership that got us into the mess we are currently in.

Few values are in evidence, there is endless bullying (and bullying being contagious, everyone seems to bully everyone else) and relentless one-upmanship. It’s more like “how to manage a playground full of teenagers in hysterics” than how to be a leader (actually, this is unfair on teenagers – they do have hysterics sometimes, but most of the time they are far more rational, generous and decent than this lot seem to be).

I must be honest and say that I have written this after watching about ten minutes in an airport lounge. The ten minutes I saw confirmed my early views, but maybe it was an unlucky ten minutes and there is something helpful in The Apprentice. But from the discussions I hear about it, I doubt it. It makes good TV, but it gives leadership an even worse name at a time when it really does not need it.